Our resource center has salon public relations tips that benefit business. Salon owners will want to develop a specialized public relations and communications strategy. Pro 2 Pro offers tips for salon public relations and promoting your business cost effectively. Build a plan for media outreach. From holding an anniversary celebration to volunteering as a guest speaker, you can attract publicity. Learn how to reach the media through press releases and personal contact. Beauty professionals who have had good public relations results are invited to assist others in our online community. Pro 2 Pro from Marlo Beauty Supply wants you to have the business tools you need.
Develop Salon PR Campaigns & Media Strategy
When brainstorming salon PR campaigns, share news people want to know. If there’s a grand opening, invite the media, and prepare a media kit. You’ll need press releases when the salon participates in a community event or joins a professional organization. Promoting your salon is good business. But before beginning a salon public relations campaign, review the PR basics provided. Then, think creatively. Offer to write an article on a salon procedure or be interviewed on special occasion hairstyles. And seek the PR knowledge of our members.
