OPI Hidden Prism Collectionfeaturing OPI
Move into the light and experience the rainbow prismatic magic of OPI’s Hidden Prism Collection. Paint a pastel rainbow with 12 new colors in different formulas that will leave nails radiating in the sunlight with glitter finishes and glowing in the moonlight with shiny iridescence.
In this collection, electric hues get a sun-washed finish. Vibrant pastels in pink and purple add a dreamy gleam to fingers and toes (She’s a Prismaniac, Rainbows A Go Go, Feeling Optiprismic, Rainbows in Your Fuchsia). Poolside shades of blue and green evoke nostalgia for long summer days (Pigment of My Imagination, Gleam On!, Your Lime to Shine, Prismatic Fanatic), and subdued, shimmery oranges and corals give a nod to hot days and warm nights (Ray-diance, Magic Hour, Coral Chroma, Optical Illus-sun).
“These 12 shades offer a modern evolution of the classic primary rainbow,” remarks OPI Co-Founder and Brand Ambassador Suzi Weiss-Fischmann. “Unique iridescent glitters and shimmer pigments give added depth and dimension to a kaleidoscope of color.”
“Summertime means vacations, pool days, and a brighter, more colorful palette - with manis and pedis on constant display,” adds OPI Global Director of Color Collections Jill Bartoshevich. “Hero shades She’s a Prismaniac [available in Nail Lacquer and GelColor formulas] and Rainbows in Your Fuchsia [available in Infinite Shine formula] offer a fresh take on the season’s quintessential hot pink.”
Six of the Neo-Pearl Collection shades will be available in Nail Lacquer and GelColor formulas, and six additional shades are Infinite Shine only for a total of twelve shades in the Hidden Prism Collection. OPI Nail Lacquer features a highly-pigmented, rich formula for even application without streaking. OPI GelColor provides a salon-perfect finish with up to three-week wear, while OPI Infinite Shine offers a high shine finish and traditional lacquer application.
Great for salon retail, Marlo Beauty Supply is offering OPI's Hidden Prism Collection in nail lacquer open stock, as well as Nail Lacquer, Gel Color and Infinite Shine retail displays.