MC Salon Goods: Feel-Good Hair, Real-Great Retail
Looking for an easy, low-stress way to boost salon revenue without squeezing more clients into your book? Retailing MC Salon Goods shampoos and conditioners is one of the smartest moves you can make. Specifically designed to bridge the gap between your professional backbar services and your clients' daily routines, MC Salon Goods 16 oz bottles are designed to complement the pro-sized MBS Haircare gallon formulas. Same great results, different package. It's simple. Save money buying in bulk for salon services while creating a whole new revenue stream with retail versions.
All clients have to buy haircare somewhere. So, let them buy the products that just transformed their hair from a pro they trust! The MC Salon Goods line has a few tweaks for at-home use between appointments. The retail shampoos are formulated to be a bit more sudsy (clients expect that satisfying lather at home), with extra hydration built in so their hair stays healthy between appointments. The conditioners are lighter so they rinse out quicker. The science is the same, but it's tweaked for real life.
The MC Salon Goods Lineup
Hydrating Shampoo & Conditioner - Soften & Smooth
Perfect for clients with dry, thirsty hair that needs some serious TLC, the Hydrating Shampoo delivers intense hydration, reducing breakage and leaving hair manageable. Enriched with botanical extracts like aloe vera, sunflower, and dandelion, it transforms tired strands into hair that's soft and full of shine from root to tip.
The Hydrating Conditioner reduces frizz and protects hair from daily stressors with ultra-hydrating botanicals that smooth and soothe. It helps repair the hair cuticle and restore elasticity, making strands less prone to breakage and split ends. Both feature a refreshing sage scent and are sulfate-free, paraben-free, gluten-free, cruelty-free, and vegan. They're also color safe, so you can recommend them to all your color clients with confidence.
This duo is your go-to for clients who need lightweight, long-lasting nourishment. The Moisturizing Shampoo provides gentle cleansing while restoring the moisture balance of the hair and scalp. It's formulated to strengthen strands and shield hair from everyday stress without weighing it down.
The Moisturizing Conditioner locks in moisture with a botanical blend featuring calendula, echinacea, and elder flower. It delivers deep hydration to dry or damaged hair while strengthening strands and reducing breakage. With a soothing lavender scent, they are sodium chloride-free, sulfate-free (conditioner), paraben-free, gluten-free, cruelty-free, vegan, and color safe.
Charcoal Clarifying Shampoo - Detox & Purify
Every client occasionally needs a hair reset. The Charcoal Clarifying Shampoo removes product buildup, environmental pollutants, and excess oils using an activated charcoal infusion derived from coconut shells. Activated charcoal acts like a magnet, drawing out deep-seated impurities that regular shampoos leave behind.
The result? Cleaner, lighter hair and a balanced, refreshed scalp. It's ideal for weekly use or as needed to restore volume, shine, and manageability, without stripping color or moisture. The invigorating rosemary scent is energizing, and it's sulfate-free, paraben-free, gluten-free, cruelty-free, and vegan.
Pro tip: Recommend this to clients who use a lot of styling products, live in urban areas with pollution, or work out frequently.
Color Locking Shampoo - Protect & Preserve
Here's where you can really support color service retention. The Color Locking Shampoo is formulated with anti-fading and anti-aging technology that prevents oxidation, seals in color, and enhances dimension. It gently cleanses without stripping color while boosting shine and maintaining moisture.
This means your skilled color services last longer and look more vibrant between appointments. The sweet grape scent is a client favorite, and it is sodium chloride-free, paraben-free, gluten-free, cruelty-free, and vegan.
Retail tip: Make this shampoo part of your color service by showing clients the bottle at the shampoo bowl and explaining how it will help protect their investment.
Making the Retail Conversation Easy
Educate during the service: While you're shampooing, mention which formula you grabbed and why it's the right choice for their hair. Plant that seed early.
Show them the bottle: After you blow dry, hand them the retail version. "This is what I just used. If you continue to use it at home, you'll keep these results going." Clients want to recreate your magic!
Stage retail displays: Place products at your checkout area and near the shampoo bar so clients can see and pick up the bottles. The straightforward names and clear descriptions can spark questions and start conversations.
Bundle them: Suggest entire routines with shampoo and conditioner pairs, either in duo bundles or with custom choices.
Time your recommendations: Recommend the Charcoal Clarifying shampoo before their next color service to prep their hair. Recommend the Color Locking shampoo right after color when they're most invested in protecting your work.
A Winning Strategy with MC Salon Goods
Your clients want to keep their hair looking fantastic outside your salon. By offering MC Salon Goods retail products, you're providing the tools to maintain the salon results they love until they see you again... and stopping the cycle of random drugstore or beauty store purchases. Your clients will feel good about their hair, and you’ll feel great about maximizing your profits.
Create a cohesive professional experience from your shampoo bowl to a client’s shower at home - shop MC Salon Goods haircare at Marlo Beauty today!
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