Business Tools

Social Pillars for Salon Success

03/13/2023

Social media queen and hairstylist Olivia Thompson (@omgartistry) and social media behind-the-scenes expert Cynthia Baker (@saga.haus) will debut their “BE SOCIAL” pillars to teach beaut...

Artist Spotlight: Salonvironment Founder Hannah Craik

01/27/2023

Meet Hannah Craik, founder of the salon recycling and sustainability organization Salonvironment. We recently caught up with Hannah to talk all things clean beauty, how recycling doesn’t a...

America's Beauty Show 2023

11/29/2022

At America’s Beauty Show 2023, the future starts NOW. 2023 marks the show’s 100th anniversary, so you know what that means…get ready for the party of the century with three days of edu...

How To Prepare Your Salon For The Holiday Season

11/22/2022

You don’t have to spend a fortune for your salon to be decorated to the nines. There are plenty of stores that sell reasonably priced holiday decorations that won’t break the budget.

Lash Business 101

08/08/2022

Looking for ways to make more money with the clients you already have? Join International Beauty Educator and Ardell Lash Artist Joy A. Johnson for a Marlo Beauty Supply Zoom class.

Bridal Hair & Wedding Makeup Contract for Salons And Stylists

06/01/2022

Download Marlo Beauty's Pro2Pro wedding hair and makeup contract template and use as a guideline for creating your own bridal client agreement.

10 Must-Listen Small Business Podcasts For Hairdressers

05/19/2022

Here are 10 must-listen small business podcasts for hairdressers. If you could use some help with your business skills, these podcasts are a great way to get inspired, motivated and brush u...

Top 10 Reasons #ProsGoMarlo

12/20/2021

Life in the beauty industry can be hectic and you can’t waste time when stocking up on professional beauty supplies. Here are 10 reasons why #ProsGoMarlo!

Nail Your Winter Retail with These OPI Faves

featuring OPI

11/10/2021

How do you help your clients between salon visits and still maintain a source of income? Utilize the same OPI ProSpa products you use during a manicure or pedicure for salon retail! As the w...

How To Attract Brides To Your Salon

06/15/2021

Have brides and grooms marching to your salon for your bridal services. Compete in the wedding industry space with these simple tricks from Marlo Beauty.

WATCH: Social Media #unfiltered with @OMGArtistry

05/03/2021

Take your social media game to the next level with #unfiltered education and inspiration led by one of the beauty industry's top digital content experts, Olivia Smalley (@OMGArtistry)

4 Ways Salon and Spa Owners Can Improve Retail Sales

03/29/2021

Every salon or spa owner knows that retail is an important source of revenue that can boost their bottom line, but many don’t know that retail sales can contribute up to 25% of revenue! Th...

Marlo Asks the Experts: Social Media Secrets

03/26/2021

Between taking care of clients AND running a business, social media can seem like a second (or third) job. How do you take advantage of this free marketing tool without letting it overwhelm ...

Green Circle Salons - Make Beauty Beautiful

02/20/2020

Green Circle Salons provides the world’s first (and North America’s only) sustainable salon solution to recover and repurpose beauty waste - so you can keep the planet beautiful while ma...

How to Start Your Own Salon

11/26/2019

Thinking of starting your own salon? Consider these tips from successful small business and salon owners before starting your business.

Marlo Asks: Reward Programs

10/10/2019

Marlo Beauty Supply asked pros to discuss the most effective rewards programs out there: What rewards programs do you offer at your salon, spa or barber shop (referrals, frequent visitors, e...