New look, same great performance!
Design Freedom's improved formula features an alpha hydroxy acid enriched neutralizer with grapefruit extract. The natural fruit acids close the cuticle after perming to help lock in the curl while improving both shine and manageability.
- Creates firm curls
- Ideal for varying porosity with resistant areas, styles with noticeable movement and texture, durable curls, long and heavy hair
- GFE™ neutralizer with natural grapefruit extracts
- Processing at room temperature with cap
- Water wrapped: regular formula = 20 minutes
- Lotion wrapped: regular formula = 10 minutes
- No test curl required
- Water wrap for natural waves, lotion wrap for firmer, lasting curls, combination wrap for varying curl patterns and special effects
- For normal/resistant, fine, limp, gray or white hair
- Free of gluten
- Compare to Matrix Opti-Care Extra Conditioning Alkaline or Tressa Versatage™ Alkaline
Click the link below for the Safety Data Sheet (SDS).
Safety Data Sheet (1)
Safety Data Sheet (2)
The New and Improved Design Freedom Regular Perm Formula
Design Freedom Regular Perm gives you the freedom to choose your style! Each box comes with the tools for both a water wrap and a lotion wrap. Choose the first for natural-looking waves, or the second for more defined curls. Want a more unique style? Combine the two wraps for varying curl patterns.
This is the perfect perm if your client is looking for more shine and more manageable curls. The regular perm from Design Freedom is for all types of hair, including normal, resistant, fine, limp, gray, white, and more! And the new, updated formula with natural fruit acids extends the life and look of your perm.
At Marlo Beauty Supply, your satisfaction is our #1 priority. That's why we only offer products that both you and your clients will love. Best of all, we offer the industry's deepest discounts on all salon supplies and deliver them right to your door. And remember, you'll receive free shipping on orders over $99!
From A to Zotos: Inside the Perm Brand Refresh